Getting Beyond the Numbers: Telling Your Financial Story

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As finance leaders, we can look at financial statements and see the successes and the red flags. But what about other stakeholders? What about for the CEO and Board?

Financial reporting needs to go beyond the numbers and add context, analysis, and perspective. In other words, tell the story. The result is reporting that focuses on the critical details, highlighting opportunities and risks to aid in decision making.

Join Jack McCullough from the CFO Leadership Council, Darrel Cox, CFO, Vena Solutions, Amanda Duguay, Director of Finance, Zebra Technologies, and Kevin Beckberger of insightsoftware for a round table discussion on how CFOs can bring financial information to life to shape strategic direction.

Learning objectives:

  • Anecdotes from our speakers on how they tell the financial story of their company
  • What resources they leverage outside the finance team
  • Challenges they have experienced moving beyond the numbers

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