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insight Encyclopedia

Visual Workflow

Visual workflow, sometimes referred to as write-back, is a common analytics feature within software applications. It incorporates transactional capabilities directly within the analytic user interface. Analytics is sometimes very tightly integrated with application functionality.

Examples of visual workflows include charts embedded on an existing application page to guide user behavior; a report with editable data cells where users can update the displayed data; and a visualization with selectable regions (on a map or area of a scatter plot) allowing the user to perform an action on the selected records.